Curriculum Overview

Our 6-week AI course bridges the gap between theory and practical application, designed specifically for a wide variety of interests and goals.

This course provides advanced, hands-on AI skills to enhance your competitiveness for entry-level positions and support your business ventures.

  • Summary: Gain foundational knowledge of AI and prompt engineering. Explore AI’s impact across industries and learn how to craft basic prompts for business use.

    • Lesson 1.1: Overview of AI and Its Impact

      • Definitions and significance of AI

      • AI’s impact on various industries

      • Case studies of AI in business

    • Lesson 1.2: Introduction to Prompt Engineering

      • Basics of prompt engineering

      • Crafting prompts for business needs

      • Case studies and exercises

  • Summary: Learn how to set up and configure custom GPTs using RAG to create personalized AI solutions for business applications.

    • Lesson 2.1: Use Cases for Custom GPTs

      • RAG overview and applications

      • Business use cases for custom GPTs

    • Lesson 2.2: Step-by-Step GPT Configuration

      • Setting up a custom GPT

      • Addressing security, privacy, and bias challenges

  • Summary: Discover advanced AI techniques like Chain of Thought prompting and apply them to real-world business problems to create impactful AI solutions.

    • Lesson 3.1: Chain of Thought Prompting

      • Theory and effectiveness of Chain of Thought prompting

      • Practical applications in business

    • Lesson 3.2: Advanced Prompt Engineering

      • Optimizing prompts for specific business scenarios

      • Starting the final capstone project

      • Interviewing business partner you will build GPT for.

  • Summary: Explore AI’s role in enhancing marketing strategies. Learn to use AI for persona development and automating social media content creation and publishing.

    • Lesson 4.1: AI for Branding and Persona Development

      • Configuring GPTs for branding and communication

      • AI for customer profiling and targeting

    • Lesson 4.2: AI-Powered Social Media Content Creation

      • Using AI tools like Predis AI and HootSuite

      • Automating content creation and publishing

  • Summary: Learn to use AI for creating graphics and video content, essential for modern marketing. Get hands-on experience with AI tools like DALL-E and video generation tools.

    • Lesson 5.1: AI Tools for Graphics Creation

      • Introduction to DALL-E and Midjourney

      • Exercises in generating social media graphics

    • Lesson 5.2: AI-Powered Video Content Creation

      • Scripting and generating short videos

      • Hands-on practice with tools like Meta AI and Canva

  • Summary: Present your final capstone project, applying what you’ve learned. Receive feedback from peers and instructors, and review the course's key takeaways.

    • Lesson 6.1: Capstone Project Presentations

      • Showcase your custom AI project

      • Peer review and feedback

    • Lesson 6.2: Course Wrap-Up and Future Applications

      • Recap of course learnings

      • Discussion on future AI applications

Software You Will Master

In this course, you'll become proficient with essential AI tools and platforms, including:

  • GPT-based Tools: OpenAI’s ChatGPT Plus, Google Gemini

  • Generative AI Platforms: DALL-E, Midjourney

  • AI Configuration: Creator Pro AI’s “Brand Architect GPT,” “Ideal Customer Profile GPT”

  • Video & Graphics: Canva, Lumen5

  • Business Software: Monday.com, Buffer, Apollo

Course Links